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The alliance is aimed at streamlining ordering and production via the internet to businesses in the US and Canada.
June 2, 2009
By: Greg Hrinya
Editor
A new alliance between Kodak and Xeikon, a manufacturer of toner based digital label presses, enables label printers to extend their web based businesses with branded online ordering of tags, labels, and other print products. According to an announcement by the two companies, the alliance simplifies and streamlines production, from order origination on the web, via Kodak Web to Print Solutions, to final output on the Xeikon 3300 digital color label press. The agreement is effective in the United States and Canada. “The adoption of digital printing within the packaging market is growing, and Kodak is excited to work with Xeikon to bring web-to-print solutions to the tag and label market,” says Steve Miller, product manager, packaging workflow, at Kodak. “Kodak’s e-commerce solutions – as well as our web based tools for content creation, collaboration and approval – connect seamlessly into the production workflow and through to the digital label press. Integrating Kodak’s web based systems with the Xeikon press will give label printers the ability to provide new services to existing customers while also attracting new business opportunities.” Through the agreement, Kodak and Xeikon, a division of Punch Graphix, offer Kodak Web to Print Solutions and the Kodak Insite Prepress Portal Product family as part of a complementary solution to the Xeikon 3300 narrow format digital label press. “We’re always looking for ways to maximize both value and efficiency for our customer base, and this latest agreement with Kodak aligns perfectly with this mission,” says Michael V. Ring, vice president of sales and chief marketing officer of Xeikon’s North American operations. “Working with Kodak will allow us to offer our customers complete solutions for their packaging and label needs and, in turn, increase their own value within their respective markets.”
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